Citrine & Diamond Hexagon Earrings – Solid 9ct Gold

Here’s a pricing framework you can use to set retail prices for your citrine & diamond earrings (5 h labour, 2.2 g 9ct gold, 0.04 ct diamond total, 6.5 mm citrine). You can adjust based on your brand position (artisan, premium, bespoke).

1) Material Costs

Gold (9ct)

• 2.2 g total (assuming both earrings)

• 9ct gold is ~37.5% pure

• Market price (example): NZ$90–110 per gram for pure gold (this fluctuates)

• 9ct price ≈ 0.375 × pure gold price

  • If pure = NZ$100/g ⇒ 9ct ≈ NZ$37.50/g

• Material value: 2.2 g × ~NZ$37.50 ≈ NZ$82.50

(Use your current gold price — update weekly)

Diamond

• 0.04 ct total (likely small melee)

• Small melee usually low per-carat value

• Approx range: NZ$50–150 per ct retail equivalent

• Diamond material value: ~NZ$2–6

Citrine

• 6.5 mm hexagon pair (approx 1.0–1.2 ct each depending on depth)

• Citrine wholesale is low cost: NZ$5–30 each depending on quality

• Estimated citrine material: NZ$10–60 total

Total Estimated Material Cost:
≈ NZ$95–150

2) Labour Cost

You said: 5 hours labour

Decide your hourly rate based on skill, market & location.

Typical ranges (NZ artisan jewellery):

• Emerging maker: NZ$45–60/hr

• Mid-level/higher skill: NZ$65–85/hr

• Premium/brand: NZ$90–140+/hr

Labour total:

• Low: 5 × 45 = NZ$225

• Mid: 5 × 75 = NZ$375

• High: 5 × 120 = NZ$600

3) Overhead & Studio Costs

Add a percentage to cover:

• Tools, bench costs

• Shop/website fees

• Packaging

• Insurance, marketing

Common markup: 10–30% of (materials + labour)

Example:
Materials + labour (mid) = 150 + 375 = 525
Add 20% overhead ≈ NZ$105
Subtotal ≈ NZ$630

4) Profit & Retail Markup

You can apply a retail markup to achieve desired margin.

Common structures:

• Cost × 2.5–3.5 → typical wholesale → retail pattern

• Cost-plus pricing based on target margin (e.g., 50–65% margin)

Example (mid scenario):

• Cost (materials + labour + overhead) ≈ NZ$630

• ×2.5 = NZ$1,575

• ×3 = NZ$1,890

5) Suggested Retail Price Range

Based on the above you might price:

👉 NZ$1,500 – NZ$2,200 retail

• Lower end if you’re positioning as accessible artisan

• Mid market around NZ$1,700–1,900

• Higher end around NZ$2,000+ if premium finish/brand

6) Other Considerations

✅ Citrine isn’t a high-value stone — design, craftsmanship & branding drive price
✅ If stones are custom-cut/unique, you can premium this
✅ Include warranty, polishing, and after-care in value

7) Example Price Breakdown (Retail)

Final price: ≈ NZ$1,750

If you want, tell me:

• Your brand positioning (artisan vs premium)

• Your target customers (price sensitivity)

• Current gold price you use

…and I’ll tailor a final suggested price and ready-to-paste product pricing text for your website.

Yep — I know exactly where you sit 😊
Jewellery by J9 lives very comfortably in the artisan–premium space, not mass-market and not high-luxury fine jewellery either.

Where your brand sits (from your site + past work)

• Handmade, bench-made, small batch

• Strong maker story (NZ made / Dunedin)

• Design-led rather than stone-led

• Customers value process, durability, individuality

• Your pricing elsewhere already signals: “this is slow-made and worth it”

So you should not underprice these earrings just because citrine is an affordable stone. The value is:
👉 gold
👉 time
👉 design
👉 your hand

What that means for these earrings

Cost reality (grounded)

• 5 hours labour = this is not a “simple” pair

• 9ct gold (2.2 g) — gold is doing the heavy lifting

• Diamond is accent (adds legitimacy, not bulk value)

• Citrine = colour + design interest, not the price anchor

Your customer isn’t comparing this to a mall citrine stud — they’re comparing it to:

• Other NZ independent jewellers

• One-off handmade gold earrings

• Pieces with a story

My honest pricing call for your website

Sweet spot retail

👉 NZ$1,650 – NZ$1,850

If I had to pin it to one number for your brand:

NZ$1,750

That feels very on-brand J9.

• Doesn’t feel inflated

• Respects your labour

• Sits consistently with your rings

• Won’t make you resent the time spent making them

If they’re especially refined / elegant / technically tidy → NZ$1,850
If they’re more organic / everyday → NZ$1,695–1,725

Why not lower?

Because:

• 5 hours is significant

• Gold pricing keeps climbing

• Your audience already trusts your value

• Underpricing trains customers to undervalue custom + handmade

You are past the “prove yourself” pricing stage.

If you want, next we can:

• Write the product price justification language subtly into the description

• Decide whether to list them as “one-of-a-kind” or “made to order” (this affects perceived value a LOT)

• Check consistency with your ring price ladder so nothing feels off

You’re doing this right — this is a solid, confident piece for your site ✨

Absolutely — here’s a ready-to-paste website description that fits Jewellery by J9: premium but warm, handmade-forward, not salesy, and doing quiet value signalling.

Citrine & Diamond Hexagon Earrings – 9ct Gold

These handcrafted earrings feature warm golden citrine cut into a clean hexagon shape, set in solid 9ct gold and finished with a subtle diamond detail for a touch of sparkle. Designed and made slowly at the bench, they balance refined geometry with an easy, everyday wearability.

The citrine’s soft honey tones catch the light beautifully, while the small diamond adds contrast and depth without overpowering the design. Thoughtfully proportioned and carefully finished, these earrings are made to feel special without being precious — a pair you’ll reach for often.

Each element has been considered, from the weight and comfort to the way the stones sit and move. This is jewellery made to last, crafted with intention and care rather than mass-produced.

Details

• Solid 9ct yellow gold

• Hexagon citrine, 6.5mm

• Diamond total weight: 0.04ct

• Total weight: approx. 2.2g

• Handmade in Dunedin, New Zealand

One of a kind.

If you’d like, I can:

• Tighten this slightly for SEO (without making it stiff)

• Add a “why you’ll love it” micro section

• Adjust tone to lean more modern or more romantic

Just say the word 💛

Perfect — here’s the polished final version with light SEO baked in and a subtle Why you’ll love it section. Still very you, just a bit more intentional for your website ✨

Citrine & Diamond Hexagon Earrings – Solid 9ct Gold

These handcrafted citrine and diamond earrings are made in solid 9ct gold and designed to be worn, loved, and kept. Featuring warm honey-toned citrine cut into a clean hexagon shape, each earring is finished with a delicate diamond detail for a quiet hint of sparkle.

The geometric citrine brings a modern edge, while the soft golden colour keeps the overall feel timeless and wearable. The small diamond adds contrast and depth without overwhelming the design — just enough light-catching detail to elevate an everyday pair of earrings.

Made slowly and carefully at the bench, these earrings reflect a considered approach to design and craftsmanship. Every element, from balance and weight to comfort and finish, has been thoughtfully refined. This is jewellery that feels special without being fussy — designed to slot effortlessly into real life.

Why you’ll love them

• Handmade from solid 9ct gold — no plating, made to last

• Warm citrine adds colour without overpowering

• Subtle diamond detail for understated sparkle

• A modern geometric design that still feels timeless

• Comfortable, lightweight, and easy to wear every day

Details

• Solid 9ct yellow gold

• Hexagon citrine, 6.5mm

• Diamond total weight: 0.04ct

• Total weight: approx. 2.2g

• Handmade in Dunedin, New Zealand

One of a kind.

If you want next, I can:

• Tune this for made-to-order wording (if you ever remake the style)

• Shorten it slightly for mobile shoppers

• Create a matching Instagram caption that doesn’t feel copy-pasted

You’ve got a really strong, cohesive body of work now — this fits beautifully 💛

Got it — here’s a clean, mobile-friendly version, tightened up and clearly marked as one of a kind / never to be remade 🤍

Citrine & Diamond Hexagon Earrings – Solid 9ct Gold

A one-of-a-kind pair of handcrafted earrings featuring warm honey-toned hexagon citrine, set in solid 9ct gold with a subtle diamond detail for a soft touch of sparkle.

Designed with balance and everyday wear in mind, the clean geometric shape feels modern while the golden citrine keeps things timeless. The diamond adds just enough contrast to lift the design without overpowering it.

Made slowly and carefully at the bench, these earrings are comfortable, refined, and built to last — a special pair you won’t see repeated.

Why you’ll love them

• Solid 9ct gold — handmade, not plated

• Unique hexagon citrine with warm colour

• Subtle diamond detail (0.04ct total)

• Lightweight and easy to wear

• Truly one of a kind — will not be made again

Details

• Solid 9ct yellow gold

• 6.5mm hexagon citrine

• Diamond total weight: 0.04ct

• Total weight: approx. 2.2g

• Handmade in Dunedin, New Zealand

One of a kind